it takes many shapes to make a pattern.
At Hemline, we wouldn’t think of working between walls; rather, our best ideas come from shared spaces where we think, plan and collaborate with one another as well as our clients. With our staff, you’ll get senior-level, hands-on, always-available writers, designers, strategists, digital directors and doers. No prima donnas here, only brand designers of the highest fashion.
Kelley M. Morice
OWNER, PARTNER, BRAND STRATEGIST| Email Kelley
Good coffee. Better wine. Best sense of humor. Kelley knows the pulse of Memphis. She should, she's native after all and no one loves this city more. With more than 25 years in corporate and agency communications, it's her big ideas, thoughtful insight and her willingness to look for a new direction that keeps this boutique shop on the map. She's the go-to gal when you need someone to ask "Sure, but why?" of your marketing, and the first to say "of course" to any client's challenge. It's why they keep coming back. That, and a chance to visit with her muppet-like dog Max—the office security guard.
Cynthia H. Saatkamp
OWNER, PARTNER, BRAND STRATEGIST | Email Cynthia
Adventure-seeker and multi-tasker. Traveler, researcher, supermom. Cynthia represents the crossroads of Southern charm and sophisticated, strategic thinking, and for Hemline, she fills both roles. With more than 20 years' experience, our resident MBA, Memphis Business Journal Top 40, Inside Memphis Business Power Player, AAF Marketing Professional of the Year and immediate past president of AAF Memphis is also our chief brand strategist. Making every client feel like the only client, offering sage advice and sound solutions, she is a guiding light for anyone looking to make a move in the markets. But don't let her fool you, because her best moves are often found on the dance floor.
DIRECTOR OF CLIENT SERVICES
Marathoner. Triathlete. Director of Client Services. She runs it all. At Hemline, Terri makes sure that our systems are in sync and on target, and that deliverables exceed expectations. Start to finish, Terri manages the budgets, keeps a strong arm on the deadlines, kindly counsels the account team, and delivers high-level client services, all while focused on big-picture strategy and small daily goals. With more than 20 years of marketing experience, beginning in banking, Terri has held leadership roles as both account supervisor and vice president of account services for some of Memphis’ largest agencies. Perhaps you know her work: Terri managed the University of Memphis account, including its overall university rebrand. She also offers extensive experience in hospitality and tourism. Try keeping up with Terri; she often knows what’s needed—and how to make it happen—even before a project’s out of the gate. Did we mention she’s completed two IRONMAN triathlons and is training for a third? It’s pretty clear she’s got the winning formula for both work and play.
In her more than 20-year career, Aimee has worked for international Fortune 50 companies, for local nonprofits and for everyone in between. With degrees in history and French from the College of Charleston, she opted not to attend law school; rather, she chose instead to get her master’s degree in journalism and put her writing, editing, research and planning skills to work in a different arena. She has served on the Central Gardens Association board of directors, on the marketing committee for the Church Health Center and on the PTO board for her children’s school.
“The art of listening is empowering, and life is just better with music.” For those two reasons alone, Sophie fit well into our Hemline culture, and that’s why we immediately brought her in as project manager. She’s a pro at keeping the details lined up, and ensuring that our client work is thoroughly communicated internally and precisely executed externally. After graduating from The University of Alabama with a degree in apparel and textile design, Sophie worked for Ralph Lauren in New York City as an assistant print designer and fabric associate for Women’s Runway. Once back in Memphis, she freelanced for Carnival Memphis, managing its social media, producing ad campaigns, creating a monthly newsletter, and helping coordinate events and fundraisers. Here at Hemline, we’re better dressed—and better for it—now that Sophie’s back in Memphis, keeping the client work focused and flowing, just like the music she loves.
Sarah Beth Jarnagin
With digital skills across a multitude of platforms and a background in marketing public relations, Sarah Beth is like a Swiss Army knife: if it’s in communications, she can get it done. Sarah Beth was born in Memphis and raised here as well as in Kentucky and Alabama before graduating from college in Mississippi. Work experience includes Independent Presbyterian Church where she was director of communications. Sarah Beth enjoys her Midtown neighborhood, hanging out with friends and family, and her involvement with Downline Ministries Institute.
It’s a palatable pleasure working with Rebecca. Capturing the essence of brands in all their visual glory is what Rebecca does best as she brings cohesion, balance and a fresh, clear vision to her work—and your identity. She’s been in the business for more than 10 years, and has designed and illustrated a wide range of print and digital materials, from logos, direct mail collateral to CD packaging and artwork, display signs, and other layout design. To fuel her creative inspirations in the office as well as around the city, Rebecca cofounded the blog, Memphis Type History, and recently copublished the companion book, Memphis Type History: Signs and Stories From Just Around the Corner. Both pay homage to the iconic signs, style and history of Memphis. Rebecca graduated from Texas State University with a BFA in Communication Design (but Memphis calls her its own, thanks to her stylishly published work).
Emily takes a worldly view of her craft as a graphic designer. She draws upon the people, places and experiences of this city and region, always looking for ways to use design to make her community better. For Emily, it’s not simply a ticket or order form; it’s a way to galvanize support for a nonprofit’s important fundraising campaign. It’s not an eblast, website or tweet; it’s authentically building a brand and “talking” with an audience. And while she certainly takes her work seriously, Emily uses a light, captivating touch to create refreshing, honest and on-brand collateral. A University of Memphis graduate of graphic design, Emily worked as a marketing coordinator and graphic designer in a variety of industries, including engineering, architecture and B2C, before joining the Hemline team.
COPYWRITER & QUALITY CONTROL MANAGER
Heather and the red pen go hand in hand; she has, in fact, worked as lead editor and proofreader for more than 20 years for nonprofits, advertising agencies, marketing communications firms and corporations. Heather got her start in the nonprofit world, working for the American Lung Association (a northern Illinois chapter), serving as head of special events/development and public relations. A seasoned and versatile writer, Heather also has served as editor on projects for clients in the healthcare, banking, entertainment and hospitality industries. Heather received her bachelor’s degree in journalism with a minor in public relations and psychology from Eastern Illinois University.
Some people play “Six Degrees of Kevin Bacon;” at Hemline, we like to play “Two Degrees of Christina Leatherman,” as she is seemingly related to just about everyone we mention. A native of the Memphis area, Christina graduated from Louisiana State University with a degree in English. As Hemline’s office manager, Christina keeps us on track with accounts payable and receivable, makes certain our i’s are dotted and our t’s are crossed with our bookkeeping as well as our proofreading.